Started in 2011, JoopeA is an online Persian media specialising in the field of sexual awareness. The group comprises of a number of LGBT bloggers, practitioners of Maha magazine, queer and Human Rights activists and professional programmers - all as a volunteers.

The group host gay events each year. In 2017, the JoopeA organised Queer of Persia, the first-ever Iran Boat at the Amsterdam Pride parade.